Breadcrumb navigation & SEO

by Geethalakshmi 2010-02-28 19:21:38

Breadcrumb navigation & SEO


Breadcrumbs or breadcrumb trail are a navigation technique that use a single line of text to show current page’s location in the site hierarchy. It is a secondary navigation scheme which increases websites usability and benefits to user-experience. It’s also great for search engine optimization purposes.

The term is taken from the trail of breadcrumbs left by Hansel and Gretel in the popular fairytale -Wikipedia.

Breadcrumbs lets users keep track of many things (from UseIt):

* Breadcrumbs show people their current location relative to higher-level concepts, helping them understand where they are in relation to the rest of the site.
* Breadcrumbs afford one-click access to higher site levels and thus rescue users who parachute into very specific but inappropriate destinations through search or deep links.
* Breadcrumbs never cause problems in user testing: people might overlook this small design element, but they never misinterpret breadcrumb trails or have trouble operating them.
* Breadcrumbs take up very little space on the page.

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