Multilingual SEO

by Geethalakshmi 2010-03-31 03:35:28

Multilingual SEO


SEO is about reaching your target audience; its purpose is to take your business straight to your intended users. Increasing your product awareness globally is no longer an option, it is vital and global Search Engine Optimization is the way you will be able to gain optimum visibility in ‘country-specific’ search engines.

Search engines are used differently in different countries; searches are conducted in different languages for one. If your site is not geared for this you may be in danger of losing top rankings in those countries. You need to work with this translation process and redevelop your site so that it is optimized in each ‘country specific’ search engine. You have to establish a foothold in every country and take your product to a worldwide audience, language barriers and geographical locations are no longer a disadvantage.

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