Datta Jayanti is a Hindu festival celebrated to commemorate the day of the birth of Lord Datta, that is, the day that the Datta Principle became active on earth. This festival is celebrated on the full moon day in the Hindu month of Margashirsha.
Datta means one who has been bestowed with the spiritual experience of the unmanifest God Principle, that is, one who has attained Final Liberation.
DATTATREYA JAYANTI is done by worshipping Lord Datta in the following manner:
a. Meticulously following the code of conduct according to the four spiritual classes (varnas*) and stages of life (ashrams**).
b. Doing spiritual practice according to the path of Yoga and Shaktipat disksha (initiation by energy transfer).
c. Since Lord Datta is the deified Guru, He has to be worshipped in the form of the Guru Himself by repeating His Name, 'Sri Gurudev Datta'. Since Lord Datta is the Supreme Guru, the Guru-disciple tradition, in which the Guru is a human being, is not followed in the Datta sampradaya.
d. Following of the rules (discipline) of the Datta sect.
e. Performance of severe rituals and undergoing physical hardships.
f. Strictly observing the specifications regarding clothing.
The worship of Lord Datta prevents and resolves problems of negative energy due to unsatisfied ancestors' souls.