Advantages of Social Media Optimization

* Quick traffic

* Helps SEO in building backlinks

* Increase popularity of website

* Can create brand image of a website

* No need to optimized the site structure for search engine spiders

* You'll get valuable contacts

Disadvantages of Social Media Optimization

* Contents should be readable by human readers

* Needs to have a popular profile to get lots of traffic

* Will work on some niches