How To Develop a Google Friendly Website

Google is a big search engine which drives 90-95% of traffic to their websites.
Two simple ways are there to drive visitors from Google to your website
One is to buy ads that show up on Google results pages for certain keywords
Second is to get good rankings in search results.

Write clean and descriptive titles
When people see the different results on a search page, the first thing which catches their attention is the title of your web page. So give a nice title for your web page.

Keep keyword rich URLs
Like Titles, search engines always favor web pages that contain relevant keywords in the URLs of the web page.

Always use Meta Tags
Perfect descriptions in Meta tags can really help bring search traffic because they appear as short snippets in search pages below your page title. If a meta tag is missing, Google could display some other text page from the web page that will not be relevant always.

Win Incoming Links
Rather than quality content and a good site structure, incoming links from other websites are very essential for your site to rank high in search engines. One way to get those links is to write content which will be informative and adds value.

Google Sitemaps
Create a sitemap of your website and submit it to Google Webmaster Central so that Google will be able to discover and index some web pages on your site.

SEO practices
Never buy links with the purpose of increasing your website's Page Rank. Avoid adding irrelevant keywords in your web pages as all these "SEO tricks" may make your site being removed entirely from the Google index.

Duplicate Content
Be sure that all pages on your website have unique content. When you serve two or more pages with similar content to search engines, they will have trouble deciding which page should rank higher than the other and it could therefore reduce your search rankings.